Union Assurance, Sri Lanka’s premier Life Insurer, is thrilled to announce the successful conclusion of BLOG-IT 3.0, marking the third consecutive year of this impactful campaign held in September, in celebration of Life Insurance Awareness Month. This year, participants showcased their creativity and insights with a staggering 1,100+ submissions from across the country.
BLOG-IT 3.0 is a testament to Union Assurance’s commitment to upholding its brand purpose of protecting lives and enriching the well-being of all. With a structured approach to educational campaigns such as BLOG-IT 3.0, the Company aims to empower individuals in their unique journeys of progress by enhancing awareness and understanding of the critical role that proactive financial planning plays in securing a stable future.
With a prize pool valued at up to Rs. 180,000, winners will be recognised for their outstanding work, with the opportunity to have their work featured on Union Assurance’s social media platforms and in leading publications.
Union Assurance is a subsidiary of John Keells Holdings PLC (JKH), the largest conglomerate listed on the Colombo Stock Exchange, operating with over 80 companies in 7 diverse industry sectors. The Company has completed over three decades of success with a Market Capitalisation of Rs. 28.6 Bn and a Life Fund of Rs. 71.6 Bn as of end June 2024. Set to protect lives and enrich the well-being of all Sri Lankans, Union Assurance offers Life Insurance solutions that cover the health, investment, protection, retirement and education needs of Sri Lankans. With an island-wide branch network and a workforce that is over 3000-strong, Union Assurance continues to invest in people, products and processes with a customer-centric focus to be responsive to emerging changes in the Life Insurance industry.
