HNB Assurance signed a Memorandum of Understanding with SMIB, marking the beginning of a strategic partnership aimed at offering financial security solutions for their customers. This collaboration will help deliver tailored products that meet the needs of SMIB’s borrowing customers as well as providing them with comprehensive life insurance coverage.
CEO of HNB Assurance, Mr. Lasitha Wimalratne, sharing his views on this partnership, stated, “We are thrilled to team up with SMIB to offer integrated financial solutions that prioritize the well-being of their customers. This MOU is yet another step towards our vision of creating a more secure financial future for individuals and their families through the formation of a Partnership. We believe that by working together, we can make insurance more accessible and relevant to all.”
CEO of SMIB, Mr.Thushara Asurananna, shared similar sentiments, stating, “Our partnership with HNB Assurance is crucial as we strive to enhance our product portfolio and offer the best possible solutions to our customers. I certainly believe, through partnerships such as this, we can provide our customers with a more comprehensive financial service while ensuring they have the protection they seek. As we partner HNB Assurance, I’m certain that together, we can deliver exceptional value and a great service to our customers enabling them financial stability and peace of mind.”
Through this partnership, HNBA will work closely with SMIB to integrate insurance solutions into their product offerings, ensuring that customers have access to financial protection that aligns with their needs. This collaboration will mainly facilitate Decreasing Term Assurance (DTA) while also focusing on creating a seamless experience for customers seeking financial security in various aspects of their lives.
Mr Sanesh Fernando, Chief Business Officer partnerships of HNB Assurance, added, “This partnership is yet another example of our commitment to widen our reach and deliver significant benefits to all stakeholders involved. At HNB Assurance we have a proven track record, being recognized as the Best Life Bancassurance Provider for four consecutive years by the Global Banking and Finance Review. Similar to our other partnerships, our goal is to create a hassle-free experience that empowers customers to safeguard their financial futures. My sincere thanks to the management of SMIB and all the teams from HNBA involved for their support in bringing this partnership to life.”
HNB Assurance PLC (HNBA) is one of the fastest-growing Insurance Companies in Sri Lanka with a network of 64 branches. HNBA is a Life Insurance company with a rating of ‘A-‘ (lka) by Fitch Ratings Lanka for ‘National Insurer Financial Strength Rating’. Following the introduction of the segregation rules by the Insurance Regulator, HNB General Insurance Limited (HNBGI) was created and commenced its operations in January 2015; HNBGI continues to specialize in motor, non-motor and Takaful insurance solutions and is a fully owned subsidiary of HNB Assurance PLC. HNB General Insurance has been assigned a ‘National Insurer Financial Strength Rating’ of ‘A-‘ (lka) by Fitch Ratings Lanka Limited. HNBA is rated within the Top 100 brands and Top 100 companies in Sri Lanka by LMD and HNB Assurance has won international awards for Brand Excellence, Digital Marketing and HR Excellence including the Great Place To Work® Certification, and won many awards for its Annual Reports at award ceremonies organized by the Institute of Chartered Accountants of Sri Lanka.
Photo Caption:
The MOU Signing between HNB Assurance and SMIB





